FAQs

Have questions about our program? Check here for some of the more commonly asked questions or feel free to contact us.

"My Heart" Reusable Bag

This reusable bag program makes it easy for customers to support their community and environment by buying durable, red "My Heart" reusable shopping bags for $2.50. A portion of each purchase goes to a local nonprofit in need. Donations from this program support groups focused on education, civic, health & wellness, hunger relief, and military/veterans organizations.

Every two months, a new nonprofit organization will be selected at each store. Nonprofits will benefit for two months at their selected stores when chosen as a beneficiary (January-February, March-April, May-June, July-August, September-October, November-December).

A red "My Heart" Reusable Bag costs $2.50, with $1 of that purchase going to support a benefiting nonprofit in your community.

The bags are made from 95% recycled materials from either nonwoven or woven Polypropylene. They are manufactured in China and Vietnam in factories that follow the strictest guidelines for employment and production standards.

We work with local food pantries and food banks to provide nourishing meals to those in need. According to Feeding America, every $1 donation allows partners to secure and distribute 10 meals to those in need. To learn more, read this article by Feeding America: https://www.feedingamerica.org/ways-to-give/faq/about-our-claims

No. If you have been selected as a two-month benefiting nonprofit at a particular store location, the $1 donation will automatically go to you upon purchase. There is no need to use the Giving Tag attached to the bag to send the $1 donation to your organization. The Giving Tag is only to redirect the $1 donation to a different nonprofit, other than the one selected for the two-month benefiting period.

Every two months, leadership at each store location chooses a local nonprofit to be the default beneficiary from the sale of the red "My Heart" Reusable Bag. This organization’s name is posted on the reusable bag rack during their two-month benefiting period.

Yes. Hy-Vee is committed to serving the communities in which we live and work, so if your nonprofit is 501(c)(3) certified, then visit our Submit Your Organization page to sign up to participate, or visit our website to learn more about our other community programs.

We estimate that one purchased reusable bag will be used at least six times per year. We also estimate that each time a reusable bag is used it equates to five single-use bags that are not used. This means that for every reusable bag that is sold, 30 single-use bags are not used. We are confident in this assessment, as it is a very conservative estimate compared to other findings.

The $2.50 red "My Heart" Reusable Bags are available at all Hy-Vee locations. Look for them at various registers and on the reusable bag rack. If you can’t find them, just ask an employee where they are. They’ll be happy to show you!

To find the Hy-Vee nearest to you, visit the store locator site. You can also purchase these bags in bulk - they make great gifts for friends, family, colleagues, and group members. Show them you care about them, the community, and the environment! For information on bulk orders, please contact us at
hy-vee@bags4mycause.com.

We will send donation checks directly to selected nonprofits earning $20 or more in the Reusable Bag Program 16 weeks after their two-month benefiting period ends. Selected nonprofits earning less than $20 in their two-month benefiting period will be sent a donation check when the accumulated benefits reach at least $20 or at the end of the year.

Nonprofit Resource Center

All the materials and information you need to run a successful campaign.